When It's Time For A Change, Call 540-207-9599


consulting-servicesYou Might Need A Consultant If…


  • You can’t get your partner, staff or other important person to listen to you.  Sometimes the right information provided by an outside source will remove the log jam.  Also, facts over opinion work well in these cases and a consultant can help you compile the right information.
  • You don’t want to do the dirty work, such as hiring, firing, confrontations or dealing with staff issues.  Due to the fact that we are more emotionally detached and not working in the practice on a daily basis it is easier for the consultant to approach the employee and resolve the problem employee or make an appropriate suggestion on what to do with that employee.
  • You are constantly bombarded with difficult staff.  Consultants have seen a lot – some you wouldn’t believe! We have handled theft, policy breaking, cohorting with sales representatives for hidden incentives.
  • You are concerned about your practice finances.  Is your A/R out of control? Do you have too much inventory?  Are your staff salaries out of line?  Do you know if you are profitable?  What are the benchmarks?
  • You want to head off future problems.  Unfortunately, consultants mostly get called in to handle the crisis.  Consider taking a proactive approach by getting a “state-of-the-practice” assessment.
  • A portion of your practice is under producing.  Frame sales are low, prescriptions are walking, yearly contact lens packages aren’t being sold, the A/R is growing.  Sometimes a clear assessment of your practice systems and your staff’s sales ability is necessary.


There are many more reasons to hire a consultant, call Core Consulting Services, LLC today for more information.


Your business can not run without PEOPLE and a plan.

Do you have the right people, in the right roles, do they have the skill sets necessary to execute your business plan?

Jennifer Ayers, Optometry Business Consultant

I spend the majority of my time working with staff – evaluating attitudes and skills.  Can they do what we ask of them?  If they can’t or won’t  then I dig in.   I hear that the staff is too “dumb”, “lazy”, “will never get it”.  That is just not true.  Some want to be inspired, given responsibility or trained, sometimes there are underlying perceptions that just aren’t true, there are many reasons and I find them. This is the basis for my success for the last 15 years.

I have clients who tried the Corporate Consultant route – they have charts and spreadsheets and reports.  But no business plan.  On-site visits were short and only relied on reports.  No one worked to develop a good working relationship with the doctor or staff.  There is little to no communication AFTER the initial sales pitch to implement change.  I tell my clients that I like to be there AFTER the big meeting, so I can listen in on the “little meetings” – huddles in the corners of the office that take place.  I want to hear from those that won’t speak up in a meeting to tell me why “it won’t work”.  There lies the power to change things.

If you are considering a consultant for your business, choose one that will get to the CORE of your practice – the people, those that are given the responsibility to execute.  Employees who care for the practice and their career will communicate and try new things – those wrongly selected as an employee and care about only a paycheck will soon leave on their own volition or NEED to be weeded out by you.

As your Consultant be assured that you will not find a better supporter and partner.  I want you and your business to thrive so we can all be successful.